Term & Conditions


Advertisement Acceptance
All advertisements are accepted provisionally and publication thereof is subject to subsequent scrutiny and approval by PHPL. The management reserves the right to accept or reject any advertisement.

Language & Grammar
The text of the advertisement may be changed to conform to the standard grammatical form of the English language.

Non-Publication / Mispublication
While every care will be taken to publish the advertisement as specified the management shall not be held responsible for any inadvertent lapse in this regard resulting in either non publication or mispublication of the ad due to technical reasons or unforeseen circumstances and no claim for consequential damages will be entertained on this account.

Free Make Good (FMG) Claims
Any claim for incorrect publication of the advertisement should be filed within 3 working days of the publication of the advertisement in writing along with a copy of this cash memo. In case the claim is accepted by the management, such an advertisement would be made good only through a repeat publication at the convenience of the management.

In case of refund due to cancellation of the advertisement a service charge @ 10% of the gross amount of the advertisement be made which is also adjustable in some other advertisement of the same advertiser. On instances where words intended in BOLD/CAPS are not published as specified, PHPL will have the option to grant a refund of the proportion of the extra charges only.

Cancellation / Amendment
For alteration and/or cancellation of the advertisement at least 24 hours notice within working hours is required in writing. In case of an advertisement for Monday’s issue, this information should reach the classified section of dawn by 12 noon on Saturday. (Not applicable to ads booked on Fridays for Sundays)

Box Replies
Box replies can be collected within 21 days from the office of daily DAWN during office hours, only against production of original copy of the relevant cash memo.